Portfolio/Film & Photography

Working collaboratively with Spirent, dna develops strategic approaches to content marketing and designs a wide range of material from web banners to eBooks. Content marketing means exploiting an organisation’s inherent intellectual capital in as many formats as possible, on as many relevant platforms as possible. One output dna produced to enable Spirent to stand out from the crowd at trade shows was the ‘Timeline of Spirent Firsts’ in the Prezi format. The user is able to interact with dynamic content and information in a way not possible with the traditional presentation tools. We also produced a looping video, which is now shown at trade shows across the world.