Portfolio/Branding
EMC Advisory Services: Rebrand and implementation
EMCAS is an established and successful financial services claims management company which is set up to advise and act for clients who think they may have been mis-sold a financial product such as PPI, a loan or an endowment policy. EMCAS approached dna to develop a new brand identity to reflect their current marketing positioning and have longevity as they developed new products and services. We spent time with the EMCAS Senior Management team to truly understand the brand and its values of being pioneering, trustworthy and acting responsibly and with integrity. We have since implemented the new identity across all company literature including their advertising and website.
